Managing Your Online Reputation
Creating and maintaining an effective reputation management strategy is an essential component of modern business. It is no longer good enough to promise to offer great service, value, and customer care. Nowadays, the overwhelming majority of people are going to check online reviews before choosing who they decide to trade with. This fact is true from the smallest store to global corporations, and it is no longer enough to rely on ‘passing trade’ or ‘loyal customers’ to keep your cash flow coming. If you are not careful when managing your online reputation, it can fatally undermine not just the potential of your company to expand, but even drive you completely out of business.
Protecting Your Online Reputation
It is essential to respond positively to criticism from dissatisfied customers, but of course, there is much more to looking after your reputation than that alone. Something that many business owners neglect is that once you have earned a good reputation it must be maintained. Doing so involves staying relevant by continuing to post content that your customers/followers will appreciate. Focusing on your Google ranking takes a while but once you have a good head of steam the number of people who view such content will rapidly increase. Remember that Google changes its optimization algorithms quite often, which is something a quality business consulting team will be already ahead of.
But what if someone is ‘out to get you’ and has posted a series of negative comments that have damaged your Google ranking? Trolls exist and more often than not they will be your competitors – a nasty but unfortunately true fact of business in the online age. A good reputation management team will be able to professionally handle any comments that are proven as untrue, defamatory, offensive, or illegal. They will focus on the following:
Online Reviews
Online reviews are a representation of the public response to your company. They represent honest feedback from clients and customers that you have been working with.
Call On Past Clients
Getting online reviews from your past customers can sound like a monumental task, but we will be sure to do this for you. We will trace the customers and ask for a moment with them.
Get More Reviews!
We will then ask about their experience with your business as an independent party to ensure that you get that online review. Online reviews will ensure that your business is presented accurately and honestly.
Remove Certain Reviews
If some reviews cast you in a negative light or have been skewed to represent only the negative aspects of your business, we will work to remove these reviews.
Missed Opportunity
Some reviews are known to only talk about what the customers did not receive instead of the services that they got from your business.
A Complaint Is A Gift
These are almost negative reviews, and we will ensure that they are reworded to represent what your business did and not what the customer did not get. We will also remove other negative language reviews to ensure that your reputation is left clean and intact.
Clean Up
Sometimes, people that have not even done business with you will try to post negative reviews or spam review boards on the internet for fun. We do the cleaning up to leave your online reviews genuine and honest.
Get Rid Of Spammers
We get rid of spam reviews during the clean-up process and ensure that only authentic reviews are left on the internet. This is very important for maintaining an accurate public image and can be pretty helpful in keeping your business reputation in check.
Get Positive Reviews
Based on the list of clients you have worked with in the past, we will contact them to get more information and details about their experience. We will ask questions about what they like about your business and give you the positive reviews that your reputation requires.
5-Star
Reputation management is best done with positive reviews, and this is one of the activities that we specialize in doing on behalf of our clients. Let us get the reviews for you to focus on providing your customers with a consistently positive and enjoyable experience.
Increase Your Online Ratings
The number of stars on any single rating on the internet determines your average rating. As a business, it is essential that your average rating represents the quality of services that you provide to your clients. For this reason, we work our best to ensure that we increase your online ratings.
Back On Track
Our experience in this field ensures that we do this using the resources that are available to us. We can get your ratings improved within a specified time frame, providing that your company’s reputation on the internet is excellent and reliable.
Contact Nuvue Today
The Nuvue team is eager to help you grow your business in ways you may have never considered. Please fill out the form for a free consultation, a representative will be in touch!